Convince, LLC
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Jury De-Selection

Keep your friends. Find your foes. Know them all.
Find Out

WHERE WE START

Contrary to popular consensus, you cannot pick, choose or stack a jury.  We utilize the process of “de-selection.”  Finding biased and unfavorable jurors requires far more than a sharp eye.  You must begin by developing strategic Voir dire to uncover who would dispute the core narratives of your case and end with the calculated implementation of cause and peremptory strikes.

WHAT WE DO

In general, broad-based demographics are poor predictors of juror behavior.  We go beyond the obvious and look to evaluate jurors as individuals hearing your specific case.  We carefully construct Voir dire and a supplemental juror questionnaire that will unearth dangerous attitudes and experiences.  We score responses and arm you with follow-up inquiries to establish cause strikes.  We sit with you during the de-selection and evaluate whether those coming down the pipe are better or worse than the juror sitting in the box.

HOW YOU BENEFIT

Few storylines are universally embraced by the population.  Nail salons know that macho men are not their customer.  Lady Gaga does not promote her records in retirement communities.  Successful jury de-selection accurately identifies those who would reject your narrative outright and provides the best method for them to be excused.
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"Litigation is persuasion.  Persuasion happens in the brain, not in the brief."
- Matt McCusker, Convince founder


Convince, LLC
9789 Charlotte Highway / Ste 400 / #160 / Fort Mill / SC / 29707
info@ConvinceLLC.com
(704) 774-9590
All content TM Convince, LLC © 2011.

  • Home
  • Litigation
    • Witness Preparation >
      • Cyber Witness Prep
      • Witness Prep Ad
    • Case Strategy Session >
      • Cyber Case Strategy Session
      • Case Strategy Session Ad
    • Mock Trial & Focus Group >
      • Cyber Mock Trial
      • Mock Trial & Focus Group Ad
    • Online Survey
    • Jury De-Selection
    • Early Case Assessment
    • Community Attitude Survey
    • Graphics
    • Shadow Jury
    • Post-Trial Interview
  • About
  • Seminars
  • Contact
  • Blog